Box-office analysts credit Clint Eastwood's speech at the Republican National Convention for the overwhelming turnout of empty chairs for his new movie, The Trouble with the Curve.
In the speech, Eastwood directed several remarks at an empty chair on-stage, in what was seen as overt pandering to the empty chair demographic.
"He sent a clear message to empty chairs that night, and now theyâre responding in droves," studio analyst Bob Carter said.
"Theaters across the country are full of vacant seats. The man has still got it."
Some have questioned whether the actor was truly attempting to draw empty seats to his film, but Carter disagrees. "Of course he was courting the empty chair audience that night. His speech would make zero sense otherwise."
Carter also believes that the swarm of available seats may be due to a spillover effect from his last film, J. Edgar, which also played to packed theaters of deserted chairs.