Salmon Cannon freaks out the internet and people wonder what it's like being a fish

The Salmon Cannon is making the Internet feel bad for all the messed up things we do to fish. And we're not talking about eating fish, or keeping them as pets, or bleeding their numbers dry in the oceans, but you know, the other things we do.  

*Alternate Universe* 

We are excited to introduce the Salmon Cannon, man's newest weapon against our mortal enemy, Fish. For far too long fish have slipped through our fingers, snapped our lines, and evaded are domination. But no longer, together and with the Salmon Cannon, fish will feel our wrath.