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Examples Of What We Called ‘Going Viral’ In The ‘70s

Before Likes, Shares, or Wi-Fi, THIS was how you got noticed.

By Micaela Montaña

Published 2 months ago in Feels

Before influencers, views, and blue checkmarks, being cool in the '70s was an art form. No apps, no filters; just pure vibe. You didn’t need a ring light, just the right pair of bell bottoms, a killer mixtape, and the swagger to own a lava lamp.


Cool wasn’t handed out, it was earned. In the way you flipped your collar. In the way you nailed the Hustle at a school dance. In the way you held your bubble gum cigarette just so. It lived in your Walkman-less walk, your Fonzie-approved confidence, and your perfectly timed "Right on."


These weren’t trends, they were rituals. You had to know. You had to feel it. And if you didn’t? Well… you probably still had a good time anyway.


Let’s crank up the 8-track and take a ride through the things that made you untouchably, unapologetically cool in the '70s. Click on, if you’ve got the groove.

  • 1

    Sunglasses So Big They Had Their Own Personality

    Aviators, tints, giant frames. Block the sun and the haters.

    Sunglasses So Big They Had Their Own Personality

  • 2

    Incense Burners: Scented Smoke with a Side of Wizard Vibes

    Usually shaped like a dragon or some mystical thing. Your room? A temple of cool.

    Incense Burners: Scented Smoke with a Side of Wizard Vibes

  • 3

    Stack of MAD Magazines? Certified Rebel Material

    Irreverent, ridiculous, and borderline genius. If you read MAD, you got the jokes before the grown-ups did.

    Stack of MAD Magazines? Certified Rebel Material

  • 4

    Lava Lamps: Legal Psychedelics for Your Nightstand

    You stared. You zoned out. You probably burned your fingers once. Worth it.

    Lava Lamps: Legal Psychedelics for Your Nightstand

  • 5

    Blacklight Posters: Glow-in-the-Dark, Blow-Your-Mind Wall Art

    They didn’t just decorate, they transported. Pair with incense and you were basically cosmic.

    Blacklight Posters: Glow-in-the-Dark, Blow-Your-Mind Wall Art

  • 6

    Bean Bag Chairs: Furniture That Didn’t Judge You

    Sink in. Disappear. Lose all posture and all your worries. Iconic comfort.

    Bean Bag Chairs: Furniture That Didn’t Judge You

  • 7

    Chopper Bikes: The Playground Harley

    Banana seat, tall handlebars, and enough swagger to rival your older brother’s motorcycle.

    Chopper Bikes: The Playground Harley

  • 8

    Waterbeds: The Groovy Ocean You Could Sleep On

    If you had a waterbed, you were either very cool or very divorced. Sometimes both.

    Waterbeds: The Groovy Ocean You Could Sleep On

  • 9

    Custom Vans: Rolling Bedrooms of Rock ’n’ Roll

    Groovy carpet, airbrushed flames, and a mattress in the back. What happens in the van... probably involved Foghat.

    Custom Vans: Rolling Bedrooms of Rock ’n’ Roll

  • 10

    Skateboards: Still Underground, Already Legendary

    Sidewalk surfing with a wooden death trap. If you didn’t bleed, you weren’t doing it right.

    Skateboards: Still Underground, Already Legendary

  • 11

    Muscle Cars: Loud, Fast, and Completely Unapologetic

    If your Camaro or Charger didn’t wake up the whole block, were you even alive?

    Muscle Cars: Loud, Fast, and Completely Unapologetic

  • 12

    Flower Power on Four Wheels: The Custom Beetle

    Psychedelic swirls, rainbows, maybe a peace sign or two; it didn’t go fast, but it grooved.

    Flower Power on Four Wheels: The Custom Beetle

  • 13

    Reel-to-Reel: For People Who Took Sound Seriously

    This was for the audiophiles who wore headphones like a crown and treated tape like fine wine.

    Reel-to-Reel: For People Who Took Sound Seriously

  • 14

    Denim Jackets: Your Personality, Now With Patches

    The more worn and stickered-up, the more you screamed: I’ve lived, man.

    Denim Jackets: Your Personality, Now With Patches

  • 15

    Buckle Up: The Bigger the Belt, the Badder the Attitude

    Cowboys, rockstars, and disco kings alike. It wasn’t just a belt, it was a statement.

    Buckle Up: The Bigger the Belt, the Badder the Attitude

  • 16

    8-Track: The Original Road Trip Flex

    Bonus points if it auto-switched tracks mid-chorus. Every cool car had one and a glove box full of Steely Dan.

    8-Track: The Original Road Trip Flex

  • 17

    Mood Rings: Because Feelings Needed Jewelry Too

    Blue? You were chill. Black? You were DOOMED. Probably just cold hands; but hey, vibes mattered.

    Mood Rings: Because Feelings Needed Jewelry Too

  • 18

    Leisure Suits: Polyester Never Looked So Confident

    Wide collars, pastel colors, unearned swagger; every Saturday night fever dream started here.

    Leisure Suits: Polyester Never Looked So Confident

  • 19

    Fringe Jackets: Where Rockstars and Rebels Met

    Suede, leather, fringe swinging in the breeze; you weren’t walking, you were making an entrance.

    Fringe Jackets: Where Rockstars and Rebels Met

  • 20

    Platform Shoes: Break Ankles, Turn Heads

    If you didn’t risk a twisted ankle, were you even trying to be cool?

    Platform Shoes: Break Ankles, Turn Heads

  • 21

    Band Tees: Proof You Were There... or at Least Lied Well

    Wear your Zeppelin or Stones tee to school and you instantly rose 3 social ranks. Minimum.

    Band Tees: Proof You Were There... or at Least Lied Well

  • 22

    Concert Posters: Wallpaper for the Rebellious

    The more faded, ripped, and psychedelic, the more people knew: this wall belongs to a legend.

    Concert Posters: Wallpaper for the Rebellious

  • 23

    If You Had a Fender, You Were Practically Famous

    You didn’t need to play the guitar. Just owning one boosted your cool by 73%.

    If You Had a Fender, You Were Practically Famous

  • 24

    Your Record Collection = Your Soul

    Dark Side of the Moon, Saturday Night Fever, and Rumours: each one said something about who you were.

    Your Record Collection = Your Soul

  • 25

    PONG: The Game That Launched a Million Nerds

    One dot. Two paddles. Endless bragging rights. The OG screen addiction.

    PONG: The Game That Launched a Million Nerds

  • 26

    Polaroid: Snap It, Shake It, Flex It

    You weren’t cool until you had a blurry pic of your friends at a basement party in weird lighting.

    Polaroid: Snap It, Shake It, Flex It

  • 27

    LED Watch: When Time Got Its Groove On

    Futuristic, flashy, and more expensive than rent; it blinked red, and so did your crush.

    LED Watch: When Time Got Its Groove On

  • 28

    Color TV: The Holy Grail of the Living Room

    If your console TV had wood paneling and needed two grown men to move it, you were basically royalty.

    Color TV: The Holy Grail of the Living Room

  • 29

    Boombox Beginnings: Carry the Beat, Become the Beat

    Early models were rare, but if you had one? You weren’t just cool. You were the party.

    Boombox Beginnings: Carry the Beat, Become the Beat

  • 30

    If Your Stereo Looked Like a NASA Control Panel, You Were Winning

    Marantz, Technics, and speakers bigger than toddlers. Your living room shook, and so did your neighbors.

    If Your Stereo Looked Like a NASA Control Panel, You Were Winning

Categories:

Feels Retro

Tags:

70s nostalgia 1970s 70s nostalgia
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