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Korean Dude Directing Hooters' Commercials Gives Us A Tour

Let's read some thoughts about the job we dream to have.

By Kenneth Coo

Published 8 years ago in Wow

Let's read some thoughts about the job we dream to have.
  • 1

    "I drew these storyboards just a few hours before the shoot. Typically, storyboards are made way before production. We had a shot list prepared (a list for everything we need to film), but I always felt storyboards made productions go a lot smoother."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 2

    This is the lucky guy. Wouldn't you want to be him when you grow up?

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 3

    "But totally worth it!"

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 4

    "Most commercials are either 15 or 30 seconds. It's crazy how much money and work goes into something that's only a few seconds!"

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 5

    "I edit our commercials too! They usually lock me up in a hotel near our shoot and leave me there for a few days, haha. They also provide me with unlimited booze! No joke..."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 6

    Behind the scenes in Newport Beach, CA.

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 7

    "There's a designated person who keeps the foam look perfect on the beers. They're called "fluffers". Pretty neat!"

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 8

    "This is the screen I view while directing. Depending on the size of production, there are multiple screens for producers, makeup artists, etc."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 9

    "On shot #6, we filmed different LTO (limited time offer) items. Whether it be ribs, burgers, or steak, we would film the LTOs separately to allow clients to have different versions of the commercial."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 10

    More storyboards. It seems you need quite a few.

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 11

    "These actors were probably thinking, "Whoa, this super asian-lookin dude speaks perfect English." Haha."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 12

    "We then used the footage to play on the TV for our commercial spot with coach Jon Gruden. Also, this was the first TV commercial I directed. Good times!"

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 13

    "Here's another rushed storyboard I drew. We filmed this one at the original Hooters in Florida."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 14

    "When I was living in California, I had the privilege to direct TV commercials for Hooters. Just wanted to share some of my experiences."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 15

    Jealous?

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 16

    "Best part of Hooters, of course, is hanging with the Hooters girls! Got to make some really close friends throughout the adventure."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 17

    "Preparing our shot" (based on the above storyboard)

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 18

    "That's me acting like I know what I'm doing. Also on the left is John Gruden. One of the nicest people I've ever worked with. His genuine passion for football is also inspiring."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 19

    "I draw storyboards for our commercials as well."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 20

    "Although we film all over the U.S., the majority of our shoots are done in California, Georgia, and Florida. This one was is Los Angeles, CA."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 21

    Fun Fact: "every Hooters girl you see on TV, Calendar, magazine, etc. all works for Hooters. They never hire some random model or actor. I didn't know this until I started working them."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 22

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 23

    "Gavin and Casey bullying me. Can't complain."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 24

    "This specific commercial was completely improvised! We were walking down a hallway inside a stadium and all the lights were off. I said to my gaffer, "Wouldn't it be epic if we had a giant light behind the girls and make them walk in slow motion?" Boom. Filmed it in about 20 minutes."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 25

    "This is us filming in Tampa, Florida. There's usually around 30-40 people on set (not including extras). Since I'm fairly soft-spoken, speaking super loud all day is the hardest part for me on set."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

  • 26

    "I'm sometimes the only Asian guy on set, so it's fun to punk new staff and crew by acting like I don't speak English."

    Korean Dude Directing Hooters' Commercials Gives Us A Tour

Categories:

Wow

Tags:

ftw epic wow weird cool amazing awesome pretty wtf lol great funny hooters
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