Being at the beach in the ’70s wasn’t just a lifestyle, it was a personality disorder with great hair.
You woke up whenever your face stopped sticking to the towel, sniffed the air for coconut oil and hot dogs, then grabbed your board (or someone else’s). Your “diet” was orange soda and questionable burritos. Your wardrobe? One pair of shorts, three mosquito bites, and a suspicious tan line. Afternoons were for riding waves or lying about riding waves. Nights meant bonfires, bongo drums, and making out with someone named Moonbeam.
It was sandy, sunburnt, slightly smelly and completely legendary.
1
They're Probably A Bit Too Orange
These girls turned sunbathing into a competitive sport. Gold medal in chilling.
2
Walking the Line Between Iconic and Barefoot
This wasn’t a walk, it was a strut. And the ocean? Just her runway.
3
Walk This Wave
A couple + the sea = the soundtrack to every Boomer love story. Cue the slow jam.
4
Queen of Cool, Sitting Pretty
Attitude up. She wasn’t just at the beach, she was the reason it was worth going.
5
Looking Like A Beach Model
She came, she looked like she didn't care about anyone but herself... she really didn't.
6
Sun, Sand, and Sweet Summer Soundtracks
You could hear the Beach Boys playing in the distance... or maybe that was just your soul.
7
Two Dudes, Two Boards, One Mission: Conquer the Wave
These guys didn’t just ride waves, they owned them. Respect the flip-flop hustle.
8
Just Add Sand
A pile of people, a splash of sun, and zero deadlines. That’s how you spell “freedom.”
9
Matching Tan Lines: Mother-Daughter Edition
Before selfies, there were sunny days with mom and a towel big enough for two.
10
Beach Parking Was a Sport
Finding a spot on the sand was the real challenge, but style? That was always front and center.
11
Beach Trunk Beauty
Who needs a beach chair when you’ve got the back of your car and the best view in town?
12
Postcard from Rio: The Glam Never Stops
These girls brought the heat to Rio de Janeiro and made the Atlantic blush.
13
Rolling Up, Windows Down, Vibes All the Way Up
Fresh out the car, fresh into the beach scene. The only thing missing? A boombox and a cold cola.
14
Beach Babes Busted!
These girls were guilty of looking fabulous and that poor cop didn’t stand a chance.
15
So Golden, It Hurts
Everyone glowed like they were dipped in honey. This wasn’t just sun-kissed, it was sun-seduced.
16
Groove Patrol: Beach Vibes Only
Three dudes, one psychedelic surfboard, and shirts louder than a Beach Boys chorus. This wasn’t just a look, it was a lifestyle.
17
Swimsuit So Groovy It Could Moonlight as Wallpaper
Florals that slapped and a fit that fit. She didn’t wear a swimsuit, she wore a statement.
18
Population: Everyone
A packed beach in the ‘70s was the place to see and be seen. If you weren’t here, were you even summering?
19
One Girl, Two Dudes, and a Surfboard Situation
Every teen movie from the ‘70s starts like this and, honestly? We’d watch it.
20
Surf’s Up, Angst’s Down
Teens, boards, and that pre-wave buzz. This was the era before TikTok, when real life was the trend.
21
Three’s Company at the Surf Shack
One board, three beach babes, and a tan so golden it should’ve had its own area code.
22
Board Meeting, Kid Edition
Six little surf stars ready to take on the tide. SPF? Optional. Attitude? Maxed out.
23
Cardio Queens of the Coastline
Blue and red never looked so fab. These girls weren’t just jogging, they were strutting through the sunshine.
24
Game, Set, Beach!
Volley vibes only. These girls made sand look like center court.
25
Surf Sisters, Assemble!
Five girls, five boards, and zero fear. This was the original girl gang: sandy, strong, and totally surf-obsessed.
26
The Couple That Jogs Together...
...Probably forgot sunscreen. But who cares when you’re this cute and coastal?
27
Goofy, Groovy, and Grinning at the Beach
Three pals, one pair of bell bottoms, and enough laughter to echo down the coast. Who needed a radio when your friends were this funny?
28
Neon Dreams & Sandy Toes
Bright colors, big smiles, and tan lines that lasted ‘til Halloween. The ‘70s were bold and so were these babes.
29
Red, White, and Beach Babes
They came to the beach to teach the other girls how beach fashion is done right.
30
Foxy Energy: Activated
Bikini, bandana, and oversized shades. She didn’t come to swim, she came to serve.