TikTok has emerged as one of the top social media platforms in recent years. TikTok has retained its spot as the most downloaded app in 2021 in the US with over 656 million downloads, over 1 billion active monthly users, and 3 billion downloads and installs globally. What started out as more of a music app where people did dances and challenges to music has evolved into a video content creation platform that sees the highest engagement and performance of any similar apps on the market.

It has literally taken the digital world by storm and shows no signs of slowing down. Some of the biggest names and brands are finding success on the app as well as smaller content creators and even people completely new or unknown are making a name for themselves.

Using a face filter on the app, users have created videos where they ask someone a question about something they enjoy or perhaps just a normal everyday task and the person in question appears to be incredibly sad and even crying. Using the filter, even a serious or happy video takes on a whole new feel and meaning with the TikTok sad face filter.