I'm no expert, but I'm pretty sure business partnerships require BOTH parties to be aware of each other's existence.
Back in the days before Etsy
existed if you were a small, independent designer you'd have to go around town to every store in the area and try to convince them to give you some shelf space to sell your wares - for a price, of course!
This entrepreneurial Karen
, a Karen-trepreneur if you will, figured she'd skip the formal agreements and just stick her stuff on a shelf without telling anyone, then come collect her profits when it's time. Needless to say, that didn't go as planned.